Contextual Targeting
Find the right
conversation.
JŌJU classifies sites by their content. Bring content, vertical, country and format together to find inventory that fits your brief.
ContentVerticalCountryFormat
Then, curate the supply It's not only
what to buy.It's where
to buy it.
The intelligence layer between
supply and demand.
Omnichannel Media Activation
Activate your BMP inand every other DSP
Curated BMP → DV360
One package. Your choice of buying platform.
here sat a third party · Brain, yours.
Omnichannel Media Activation
Every site. Every way in.
The intelligence layer between supply and demand.
Site identified
A real site. A place for your ad.
The illustrative page opens to show its display banner. Brain then compares the supply paths to that site.
The problem
The same site. Six different doors.
Each source has its own API and report. The seller grades its own homework. You bid against yourself.
Smart curation
Find the better route.
Brain compares the ways to buy a site and selects a supply path. This journey is illustrative, with no live sites or rankings.
Your infrastructure. Your control.
Your supply sources. Your Brain. Your DSPs.
JŌJU / Brain curates many sites into a BMP (Bundle Market Package), grouping sites by supply source. Activate the same package in DV360, Basis, The Trade Desk, Xandr, or any other DSP. Supply sources: Index Exchange · PubMatic · MediaNet · Nexxen · Equativ · Xandr · TripleLift.
here sat a third party
7 supply sources · measured .
The intelligence behind your BMP
It starts with context.
It keeps getting smarter.
Contextual Targeting. Smart Curation. Data intelligence.
A connected way to decide where to buy.
Find the right
Smart Curation
The same site.
One better route.
Brain compares the supply paths to each site. Here, Source B is selected; the other paths are set aside. Each site keeps its selected route inside your BMP.
BMP — Bundle Market Package
Follow the signals Data intelligence / Automatic optimization
A selection that
keeps learning.
Buyer and seller signals come back into Brain. The same set of sites is reevaluated: keep what works, monitor what needs attention and exclude what no longer fits.
WhitelistMonitorBlacklist
Connect your DV360 advertiser 
Content classification
Context matched. The right conversation comes first.
Google / Display & Video 360 · Reporting
DV360 Connect.
Connect with Google for dual reporting.
Bring the buyer’s view into Brain.
Link your DV360 advertiser to your Brain advertiser. Buyer-side reporting feeds the scoring engine that keeps your inventory under review.
Google-verified app
Authorize with Google.
Choose your advertiser.
Your advertiserDV360
Buyer-side reporting
Your Brain advertiserFour scoring cycles
Each PMPInventory, updated.
Whitelist
Blacklist
Selected inventory, kept current.- 01 / Sync30min
Check DV360 reporting
- 02 / Score3hours
Run the scoring engine
- 03 / Apply12hours
Update after four scoring cycles
Continuous optimizationNew signals. The cycle continues.
This connects your reporting. Your BMPs can be activated across your DSPs.
Cycle cadence · as described
Why the buyer’s view matters A dual-reporting example
Same package. Two reports.
Brain compares both sides.
| Report | Impressions | Clicks |
|---|---|---|
| Supply source A The seller | 22,776 | 0 |
| DV360 The buyer | 22,689 | 490 |
Rich-media package · –
35.8M impressions cross-checked across 48 deals
Contextual Targeting / Smart Curation
Supply Path.
A better route for every site.
A single package for your DSP.
Context-matched inventorySelects a route for each siteYour curated package
Site A✓
Site B✓
App C✓
Curated by BrainBMPBundle Market Package
- Site ASource B ✓
- Site BSource A ✓
- App CSource C ✓
Every site. Its selected path.
Different sites. Different sources.
One curated selection.
Activate the whole BMP inYour DSP
Inside Brain
A legion of agents.
Orchestrated by JŌJU.
- 20+
- AI agents
- 1
- Orchestrator · JŌJU
- 1M+
- Evaluations per month
BRAIN / The platform
One platform.
Everything in between.
Deal Creator
One brief. Deals across your supply sources.
BMP
One campaign. One curated Bundle Market Package.
Smart Curation
The selected supply path for every site.
Dual Reporting
The seller and the buyer. Side by side.
Automatic Optimization
Continuous review. Inventory updates after four scoring cycles.
DSP Connect
Connect DV360 reporting. Feed the intelligence back into BRAIN.
Six modules. One platform.Let’s talk
Mirai Partners
The span is built.
You just stop
buying blind.
Contact us
The intelligence between supply and demand.